THE MOVIE AUSTRALIA BOMBED ....BUT WHY?

So the big news this week was that Nicole Kidman was shocked to find that the movie Australia Bombed at the cinema worldwide!

Well i for one was not so surprised , for me it started at the first drumroll when all the television channels began showing trailers for the movie, i heard a whisper in my head saying "who is going to want to see that?"

I quickly dismissed the little voice by countering with the facts that Hugh Jackman and Nicole kidman were in it , the war ( of sorts ) was in it, Love, Oppression, struggle....YES it contained all the ingredients of a success BUT my little voice crept back saying " BUT who is going to want to see it?" and i knew it was right.

Because despite all the efforts that had gone into making this Epic of a Movie. The producers, directors and maybe even the actors ( they follow the money don't they ) its a job after all, the cinematographer, extras etc etc.

The makers had forgotten the first rule in business
IS THERE A MARKET FOR YOUR PRODUCT ?

Sure they had a winning package, sure it was glossy as hell and yes it had STARS...**BIG STARS** ...BUT and its a big but .NO-ONE WAS INTERESTED!

And that my friends is the biggest pitfall in any business especially an online business, sure your websites great, and its fantastic that your getting huge amounts of traffic form your google adwords campaign but what...your not getting sales?

I wonder could it be That your NEW SHINY WIDGET might not be as great as you thought it was, iTS NOT THE PRICE, ITS NOT YOUR PAYMENT SYSTEM, ITS NOT YOUR DELIVERY TIMES, ITS NOT YOUR SEO OR PPC PERFORMANCE AND ESPECIALLY NOT YOUR NEW SLICK 10 THOUSAND DOLLAR WEBSITE because however you dress a product up if its crap then people know its rubbish and you soon find out that NO-ONE IS INTERESTED!

And like the makers of one of the biggest flops in the last 12 months you have just invested huge amounts of time , money , talent and energy on a worthless project.

SO my advice is take a good hard look at your PRODUCT and when you can honstly say .."yes i'd buy that" THEN GO BUILD A WEBSITE and not until then.

And when you make that descision do yourself a favour and contact me.

SEO WEBMASTER