traditional advertising,
print, tv, radio
how effective are these formats compared to the internet? well on an roi basis THEY SUCK! the main thrust has to be cost per customer sale, traditional formats are simply too cost probibitive for most independant businesses.
Look forward 5 years we can see no future for these advertising mediums other than for VANITY.
Friday 18 September 2009
Saturday 16 May 2009
top 5 tips for online business success
Here are some new disciplines that you can borrow from your working life, to develop and to practice:
1) Ownership and Decision Making
In corporate culture, you are responsible only for what your job requires you to do. In most jobs however, you are hardly responsible for the survival of the company. Your contribution, as compared to the whole, is only marginal. You can make mistakes and get away with it. Your job is easily replaceable.
As an entrepreneur, however, you may find the world to be less forgiving. A mistake can cost you your entire business. It is vital for anyone who wants to start their own home based business to think about this fact. You have to realize that success in a home based venture is directly tied up to your actions, and you need to take responsibility for everything that happens.
In your own business, you need to go beyond your capacity at times, stretching yourself more than you would as an employee. Taking responsibility also means being able to make the correct decisions as and when needed. When you work from home, YOUR decision is final. Although it may a little scary for an entrepreneur at first, these habits practiced over time becomes second nature.
It sure beats having to put up with corporate red-tape!
2) Developing a Creative Mindset & Taking Risks
Companies hardly, if ever, reward you for being creative. They do, however, reward you for showing up on time and completing your daily routines. You are rewarded not for being outstanding, but for being average.
As an entrepreneur, you need to shake off the bad habit of doing things the usual way, the "way it's always been done" There is nothing wrong with using standard procedures and methods. In fact, sticking to the 'rules' can help you make a decent living. But if you want the big money, like I do, you need to start thinking "Outside the Box". A little bit of ingenuity in your business can save you a lot of money and time.
Ingenuity involves finding solutions to a problem. You may, at any stage of your home business, realize that you just don't have an abundance of resources. Resources in this context can be money, time, expertise or just about everything else that you need, but just don't have...
As you might have figured, creativity comes with risk. Doing something new is more risky than doing it the old way, but the payoff is incredible. Thinking outside the box might result in failure, just as well as it might lead to amazing success. But risk is not necessarily a bad thing, especially when it is studied, anticipated and even welcomed.
So what do you do?
Most home business challenges can be solved, even if you are not a genius or have thousands of dollars to spend. If you can just use your ingenuity, you can find a solution to these challenges.
Figure out how to make the best of your advertising dollars. Figure out how to save time and automate your business. Figure out how to complement your skills using the skills of others. Small steps like these can go a long way in determining just how successful you will be.
3) Making Your Own Rules & Organizing Time
Imagine you arrive at work one day and find that the punch-card machine has been removed. The company also fired your boss, and the new rules say that you can come in at any time you want, bring your wife and kids along, and take as many breaks as you want. Shorts and a T-shirts are now the standard, accepted work attire.
What would you do?
I know what I would do - absolutely nothing at all! I would take advantage of the situation, and do absolutely no work at all. As days go by, I get lazier and eventually become a total slob.
A home business environment is not much different from the scenario above. In the absence of corporate rules, you must develop your own self imposed "home business rules". Set a time for work, for play, and for household activities. If you just decide to "go with the flow", you often get no where at all.
I used to think that money was the most important asset of my home business. Being quite naive, I thought that with more money, I could be successful faster. After all, money is king. With more money, I could buy more "big time" advertising, hire assistants and equip my business with the best software systems.
It didn't take me long to realize that time is more important than money. Money simply cannot buy time. But with more time, I can all make all the money I want. Put in another way, I would say that MORE TIME is more important than just MORE MONEY. But none of us, not you, nor me, can have more than 24 hours a day at our disposal.
So, as a home business entrepreneur, we need to ultimately learn how to make the best use of the time that we have. This easy to say, but it will take discipline to see it through. Discipline is not easy to achieve, but it CAN be done. Just focus on doing a little bit every day, and stick to the timeline you had laid out, and you will get into the productive rhythm that comes with discipline.
4) Continuous Self-improvement
The home business arena is highly competitive. As an entrepreneur you will need to keep up with any event that will effect your business, for better or worse.
Corporations usually have mandatory training courses for all employees. If you are someone who attended these courses just to get away from doing work, or just to get some extra sleeping time in the class, then you need to change your attitude.
As an entrepreneur you must to find ways to enrich yourself with more knowledge. Take that accounting class, attend that local business seminar and read related books. Don't see these as additional expenses, see them as long term investment. An investment in knowledge, after all, yields the best return.
Every type of business is subject to slowdowns. If you do not continuously improve your skills and knowledge, simply throwing in more money or hiring more people when that happens will not solve the problem. The only way to move forward, to get to "the next level" is to acquire new knowledge. New knowledge opens up more opportunities for your business.
5) Commitment to Your Goals & Deadlines for Success
"I want this on my desk by 2.00pm".
Sounds familiar? Most of us seek a home based business because we want to escape the pressures of a 9-5 job. The word "deadline" may send a shiver through your spine.
The irony, however, is that deadlines are EXACTLY what you need to succeed in just about anything. As an entrepreneur, these deadlines always are, and must be, self-imposed. There are many book on how to set and achieve goals (my recommendations at http://www.home-business-association.com/books/) and I suggest you read as many as you can.
Having family around you can be used to your advantage. Communicate your goals to your wife or husband. Promise your kids a vacation when you've finished a major task. Soon, you will get little "bosses" running around telling you to stop watching TV and get to your work. Well, at least they are "adorable" bosses!
An excerpt from the book 'Think and Grow Rich' by Napoleon Hill (pg. 15):
...a great warrior faced a situation which made it necessary for him to make a decision which insured his success on the battlefield. He... gave the order to burn the ships that carried them. Addressing his men before the first battle he said "You see the boats going up in smoke? That means that we cannot leave these shores alive unless we win! We now have no choice - We win - or we perish".
They won.
And no matter what YOUR goals are in seeking self-employment and an entrepreneurial life, with commitment to your goals and determination to meet your deadlines, you too will win. Take the positive aspects of your current of former work environment to build a healthy and productive home business mentality to ensure that you are heading towards success.
Here's to your success. Cheers.
1) Ownership and Decision Making
In corporate culture, you are responsible only for what your job requires you to do. In most jobs however, you are hardly responsible for the survival of the company. Your contribution, as compared to the whole, is only marginal. You can make mistakes and get away with it. Your job is easily replaceable.
As an entrepreneur, however, you may find the world to be less forgiving. A mistake can cost you your entire business. It is vital for anyone who wants to start their own home based business to think about this fact. You have to realize that success in a home based venture is directly tied up to your actions, and you need to take responsibility for everything that happens.
In your own business, you need to go beyond your capacity at times, stretching yourself more than you would as an employee. Taking responsibility also means being able to make the correct decisions as and when needed. When you work from home, YOUR decision is final. Although it may a little scary for an entrepreneur at first, these habits practiced over time becomes second nature.
It sure beats having to put up with corporate red-tape!
2) Developing a Creative Mindset & Taking Risks
Companies hardly, if ever, reward you for being creative. They do, however, reward you for showing up on time and completing your daily routines. You are rewarded not for being outstanding, but for being average.
As an entrepreneur, you need to shake off the bad habit of doing things the usual way, the "way it's always been done" There is nothing wrong with using standard procedures and methods. In fact, sticking to the 'rules' can help you make a decent living. But if you want the big money, like I do, you need to start thinking "Outside the Box". A little bit of ingenuity in your business can save you a lot of money and time.
Ingenuity involves finding solutions to a problem. You may, at any stage of your home business, realize that you just don't have an abundance of resources. Resources in this context can be money, time, expertise or just about everything else that you need, but just don't have...
As you might have figured, creativity comes with risk. Doing something new is more risky than doing it the old way, but the payoff is incredible. Thinking outside the box might result in failure, just as well as it might lead to amazing success. But risk is not necessarily a bad thing, especially when it is studied, anticipated and even welcomed.
So what do you do?
Most home business challenges can be solved, even if you are not a genius or have thousands of dollars to spend. If you can just use your ingenuity, you can find a solution to these challenges.
Figure out how to make the best of your advertising dollars. Figure out how to save time and automate your business. Figure out how to complement your skills using the skills of others. Small steps like these can go a long way in determining just how successful you will be.
3) Making Your Own Rules & Organizing Time
Imagine you arrive at work one day and find that the punch-card machine has been removed. The company also fired your boss, and the new rules say that you can come in at any time you want, bring your wife and kids along, and take as many breaks as you want. Shorts and a T-shirts are now the standard, accepted work attire.
What would you do?
I know what I would do - absolutely nothing at all! I would take advantage of the situation, and do absolutely no work at all. As days go by, I get lazier and eventually become a total slob.
A home business environment is not much different from the scenario above. In the absence of corporate rules, you must develop your own self imposed "home business rules". Set a time for work, for play, and for household activities. If you just decide to "go with the flow", you often get no where at all.
I used to think that money was the most important asset of my home business. Being quite naive, I thought that with more money, I could be successful faster. After all, money is king. With more money, I could buy more "big time" advertising, hire assistants and equip my business with the best software systems.
It didn't take me long to realize that time is more important than money. Money simply cannot buy time. But with more time, I can all make all the money I want. Put in another way, I would say that MORE TIME is more important than just MORE MONEY. But none of us, not you, nor me, can have more than 24 hours a day at our disposal.
So, as a home business entrepreneur, we need to ultimately learn how to make the best use of the time that we have. This easy to say, but it will take discipline to see it through. Discipline is not easy to achieve, but it CAN be done. Just focus on doing a little bit every day, and stick to the timeline you had laid out, and you will get into the productive rhythm that comes with discipline.
4) Continuous Self-improvement
The home business arena is highly competitive. As an entrepreneur you will need to keep up with any event that will effect your business, for better or worse.
Corporations usually have mandatory training courses for all employees. If you are someone who attended these courses just to get away from doing work, or just to get some extra sleeping time in the class, then you need to change your attitude.
As an entrepreneur you must to find ways to enrich yourself with more knowledge. Take that accounting class, attend that local business seminar and read related books. Don't see these as additional expenses, see them as long term investment. An investment in knowledge, after all, yields the best return.
Every type of business is subject to slowdowns. If you do not continuously improve your skills and knowledge, simply throwing in more money or hiring more people when that happens will not solve the problem. The only way to move forward, to get to "the next level" is to acquire new knowledge. New knowledge opens up more opportunities for your business.
5) Commitment to Your Goals & Deadlines for Success
"I want this on my desk by 2.00pm".
Sounds familiar? Most of us seek a home based business because we want to escape the pressures of a 9-5 job. The word "deadline" may send a shiver through your spine.
The irony, however, is that deadlines are EXACTLY what you need to succeed in just about anything. As an entrepreneur, these deadlines always are, and must be, self-imposed. There are many book on how to set and achieve goals (my recommendations at http://www.home-business-association.com/books/) and I suggest you read as many as you can.
Having family around you can be used to your advantage. Communicate your goals to your wife or husband. Promise your kids a vacation when you've finished a major task. Soon, you will get little "bosses" running around telling you to stop watching TV and get to your work. Well, at least they are "adorable" bosses!
An excerpt from the book 'Think and Grow Rich' by Napoleon Hill (pg. 15):
...a great warrior faced a situation which made it necessary for him to make a decision which insured his success on the battlefield. He... gave the order to burn the ships that carried them. Addressing his men before the first battle he said "You see the boats going up in smoke? That means that we cannot leave these shores alive unless we win! We now have no choice - We win - or we perish".
They won.
And no matter what YOUR goals are in seeking self-employment and an entrepreneurial life, with commitment to your goals and determination to meet your deadlines, you too will win. Take the positive aspects of your current of former work environment to build a healthy and productive home business mentality to ensure that you are heading towards success.
Here's to your success. Cheers.
Monday 11 May 2009
becoming a successful business owner
the risk in becoming a successful business owner has been greatly reduced... and the opportunity to own your own business system has been made available to virtually everyone. Robert Kiyosaki says that systems like franchises and network marketing took away the hard part of developing your own system.
The U.S. now spends around $1 trillion on education and training and thousands of Entrepreneurs are taking advantage of this profit potential. Most have opted to work at home rather than fighting the morning rush hour traffic and hassles of working in stressful environments for much less than they know they�re worth.
source: FPR
According to Entrepreneur Magazine 25 million Americans alone run a home business. In other words approximately every 11 seconds someone new starts a home based business and annually this has grown to become a $427 billion industry. The saddest and most disheartening fact about this statistic says John Martinez, is that 98% of those that start a home based business fail because they have no idea how to market their business of choice in today�s competitive Internet environment.
John Martinez has been mentored by some of the Internets elite high-six and seven figure income earners and is now teaching people all around the world and from all walks of life how to demystify and harness the power of this sometimes referred to untamed beast we know as the Internet. Additionally, John teaches how to turn that 98% failure rate into a 98% success rate by divulging all the strategies, tips, techniques and tools used today by the Internets top money earners. Strategies like �portfolio marketing�, �how-to automate almost every aspect of your business�, �how-to generate your own targeted leads� for whatever you have to offer and �name branding�, just to mention a few. The Internet is in constant change and in order to be highly successful you have to be on the cutting edge in every aspect of your marketing, regardless of your product, service or opportunity, says John.
It is much easier and obviously faster to succeed on the Internet when you have all the pieces to the puzzle and now those pieces have been made available by John Martinez and his company, Promedia Marketing, Inc.
The U.S. now spends around $1 trillion on education and training and thousands of Entrepreneurs are taking advantage of this profit potential. Most have opted to work at home rather than fighting the morning rush hour traffic and hassles of working in stressful environments for much less than they know they�re worth.
source: FPR
According to Entrepreneur Magazine 25 million Americans alone run a home business. In other words approximately every 11 seconds someone new starts a home based business and annually this has grown to become a $427 billion industry. The saddest and most disheartening fact about this statistic says John Martinez, is that 98% of those that start a home based business fail because they have no idea how to market their business of choice in today�s competitive Internet environment.
John Martinez has been mentored by some of the Internets elite high-six and seven figure income earners and is now teaching people all around the world and from all walks of life how to demystify and harness the power of this sometimes referred to untamed beast we know as the Internet. Additionally, John teaches how to turn that 98% failure rate into a 98% success rate by divulging all the strategies, tips, techniques and tools used today by the Internets top money earners. Strategies like �portfolio marketing�, �how-to automate almost every aspect of your business�, �how-to generate your own targeted leads� for whatever you have to offer and �name branding�, just to mention a few. The Internet is in constant change and in order to be highly successful you have to be on the cutting edge in every aspect of your marketing, regardless of your product, service or opportunity, says John.
It is much easier and obviously faster to succeed on the Internet when you have all the pieces to the puzzle and now those pieces have been made available by John Martinez and his company, Promedia Marketing, Inc.
Wednesday 6 May 2009
The proof that the internet is king in business
The proof that the internet is king in business.
Look i'm not going to bore you all with figures of internet business use,
but just look at the facts
EM.TV has big plans. The company says it will launch its own internet service provider - Junior Web - in November, first in Germany and then roll it out in other countries where EM.TV already has its Junior TV brand. "The internet companies are coming, but most of them have software and good ideas but no content and no brands," says Thomas Haffa. "We have content and brands. The key to the future will be access to the consumer. The direct access is the key and this is what we are working on."
William hills betting profits are up over 6% this year due solely to internet business
As the Internet grows in popularity every day, so too does electronic commerce.
Electronic commerce, simply put, is the exchange of money for goods and services via electronic means. In other words, electronic commerce is when you purchase something off of the Internet.
Electronic commerce is often referred to as e-commerce, or e-business. In this paper I will be discussing the technical side of e-commerce, security, different points of view regarding e-business, and of course personal opinion and experiences.
E-business can be anything from purchasing a toaster from a department store online to checking your bank statement online. All are examples of the many aspects of e-business.
There are several aspects of e-business unique to it. When comparing traditional business to e-business, one can see several differences between the two. The most obvious difference when buying standard goods (such as a toaster, a book, or a new computer) is the store. When dealing with e-business there is no "real" store or merchandise to look at.
It is all presented through the merchant's webpage, or by other electronic means. You will not be able to touch, yet these buying models seem to be ever more popular with the consumer
Look i'm not going to bore you all with figures of internet business use,
but just look at the facts
EM.TV has big plans. The company says it will launch its own internet service provider - Junior Web - in November, first in Germany and then roll it out in other countries where EM.TV already has its Junior TV brand. "The internet companies are coming, but most of them have software and good ideas but no content and no brands," says Thomas Haffa. "We have content and brands. The key to the future will be access to the consumer. The direct access is the key and this is what we are working on."
William hills betting profits are up over 6% this year due solely to internet business
As the Internet grows in popularity every day, so too does electronic commerce.
Electronic commerce, simply put, is the exchange of money for goods and services via electronic means. In other words, electronic commerce is when you purchase something off of the Internet.
Electronic commerce is often referred to as e-commerce, or e-business. In this paper I will be discussing the technical side of e-commerce, security, different points of view regarding e-business, and of course personal opinion and experiences.
E-business can be anything from purchasing a toaster from a department store online to checking your bank statement online. All are examples of the many aspects of e-business.
There are several aspects of e-business unique to it. When comparing traditional business to e-business, one can see several differences between the two. The most obvious difference when buying standard goods (such as a toaster, a book, or a new computer) is the store. When dealing with e-business there is no "real" store or merchandise to look at.
It is all presented through the merchant's webpage, or by other electronic means. You will not be able to touch, yet these buying models seem to be ever more popular with the consumer
Saturday 4 April 2009
The U.S. economy lost another 663,000 net jobs in March
Apparently nobody cares that another 600,000 Americans have lost their jobs. Their leader, a man with virtually no governing experience is in Europe telling NATO how to run its' organization. Here's a guy that just doesn't get it.
The unemployment rate in the United States rose to 8.5 per cent in March — a level not seen since late 1983 — as 663,000 jobs were lost.
The U.S. Department of Labour said Friday that since the recession began in December 2007, 5.1 million jobs have been lost, with 3.3 million of those losses occurring in the last five months. The number of people out of work in the U.S. last month climbed to 13.2 million.
Economists had been expecting job losses last month to be around 650,000.
"It's an ugly report and April is going to be equally as bad," said Mark Zandi, chief economist at Moody's Economy.com
Forget the "security" of a full time job start an online business and pull yourselves up by your bootstraps,
The unemployment rate in the United States rose to 8.5 per cent in March — a level not seen since late 1983 — as 663,000 jobs were lost.
The U.S. Department of Labour said Friday that since the recession began in December 2007, 5.1 million jobs have been lost, with 3.3 million of those losses occurring in the last five months. The number of people out of work in the U.S. last month climbed to 13.2 million.
Economists had been expecting job losses last month to be around 650,000.
"It's an ugly report and April is going to be equally as bad," said Mark Zandi, chief economist at Moody's Economy.com
Forget the "security" of a full time job start an online business and pull yourselves up by your bootstraps,
Thursday 26 March 2009
FREE SEO PAY PER CLICK E-BOOK
Do you want to know some of the secrets that professionals charge you €000's for? Do you know how to drive thousands of visitors to your website with out spending a fortune on advertising? Did you know that pay per click advertising and Search engine optimization are closely linked? What if you could use your pay per click advertising to raise your website higher in the rankings? Could you run a pay per click advertising campaign by yourself?
THEN DOWNLOAD THE FREE E-BOOK
THEN DOWNLOAD THE FREE E-BOOK
Thursday 5 March 2009
RECESSION PROOF YOUR BUSINESS FREE REPORT!
In tough times such as these its easy to make mistakes, mistakes such as cutting back on advertising, cutting back on projects its like sitting in a dark room when you've got a migrain, well it works for migraines, BUT NOT FOR BUSINESS!
I've just got access to a FREE REPORT on how you can Recession Proof Your Business
the top 10 mistakes made during tough times and how to do the right thing at the right time to promote your business when others are falling by the wayside.
ITS A FREE REPORT no strings!
RECESSION PROOF YOUR BUSINESS
hope it helps
Mark
www.intelligy.net
I've just got access to a FREE REPORT on how you can Recession Proof Your Business
the top 10 mistakes made during tough times and how to do the right thing at the right time to promote your business when others are falling by the wayside.
ITS A FREE REPORT no strings!
RECESSION PROOF YOUR BUSINESS
hope it helps
Mark
www.intelligy.net
Wednesday 25 February 2009
THE MOVIE AUSTRALIA BOMBED ....BUT WHY?
So the big news this week was that Nicole Kidman was shocked to find that the movie Australia Bombed at the cinema worldwide!
Well i for one was not so surprised , for me it started at the first drumroll when all the television channels began showing trailers for the movie, i heard a whisper in my head saying "who is going to want to see that?"
I quickly dismissed the little voice by countering with the facts that Hugh Jackman and Nicole kidman were in it , the war ( of sorts ) was in it, Love, Oppression, struggle....YES it contained all the ingredients of a success BUT my little voice crept back saying " BUT who is going to want to see it?" and i knew it was right.
Because despite all the efforts that had gone into making this Epic of a Movie. The producers, directors and maybe even the actors ( they follow the money don't they ) its a job after all, the cinematographer, extras etc etc.
The makers had forgotten the first rule in business
IS THERE A MARKET FOR YOUR PRODUCT ?
Sure they had a winning package, sure it was glossy as hell and yes it had STARS...**BIG STARS** ...BUT and its a big but .NO-ONE WAS INTERESTED!
And that my friends is the biggest pitfall in any business especially an online business, sure your websites great, and its fantastic that your getting huge amounts of traffic form your google adwords campaign but what...your not getting sales?
I wonder could it be That your NEW SHINY WIDGET might not be as great as you thought it was, iTS NOT THE PRICE, ITS NOT YOUR PAYMENT SYSTEM, ITS NOT YOUR DELIVERY TIMES, ITS NOT YOUR SEO OR PPC PERFORMANCE AND ESPECIALLY NOT YOUR NEW SLICK 10 THOUSAND DOLLAR WEBSITE because however you dress a product up if its crap then people know its rubbish and you soon find out that NO-ONE IS INTERESTED!
And like the makers of one of the biggest flops in the last 12 months you have just invested huge amounts of time , money , talent and energy on a worthless project.
SO my advice is take a good hard look at your PRODUCT and when you can honstly say .."yes i'd buy that" THEN GO BUILD A WEBSITE and not until then.
And when you make that descision do yourself a favour and contact me.
SEO WEBMASTER
Well i for one was not so surprised , for me it started at the first drumroll when all the television channels began showing trailers for the movie, i heard a whisper in my head saying "who is going to want to see that?"
I quickly dismissed the little voice by countering with the facts that Hugh Jackman and Nicole kidman were in it , the war ( of sorts ) was in it, Love, Oppression, struggle....YES it contained all the ingredients of a success BUT my little voice crept back saying " BUT who is going to want to see it?" and i knew it was right.
Because despite all the efforts that had gone into making this Epic of a Movie. The producers, directors and maybe even the actors ( they follow the money don't they ) its a job after all, the cinematographer, extras etc etc.
The makers had forgotten the first rule in business
IS THERE A MARKET FOR YOUR PRODUCT ?
Sure they had a winning package, sure it was glossy as hell and yes it had STARS...**BIG STARS** ...BUT and its a big but .NO-ONE WAS INTERESTED!
And that my friends is the biggest pitfall in any business especially an online business, sure your websites great, and its fantastic that your getting huge amounts of traffic form your google adwords campaign but what...your not getting sales?
I wonder could it be That your NEW SHINY WIDGET might not be as great as you thought it was, iTS NOT THE PRICE, ITS NOT YOUR PAYMENT SYSTEM, ITS NOT YOUR DELIVERY TIMES, ITS NOT YOUR SEO OR PPC PERFORMANCE AND ESPECIALLY NOT YOUR NEW SLICK 10 THOUSAND DOLLAR WEBSITE because however you dress a product up if its crap then people know its rubbish and you soon find out that NO-ONE IS INTERESTED!
And like the makers of one of the biggest flops in the last 12 months you have just invested huge amounts of time , money , talent and energy on a worthless project.
SO my advice is take a good hard look at your PRODUCT and when you can honstly say .."yes i'd buy that" THEN GO BUILD A WEBSITE and not until then.
And when you make that descision do yourself a favour and contact me.
SEO WEBMASTER
Friday 20 February 2009
NOW IS THE TIME TO GET YOUR BUSINESS ONLINE!
As financial gloom and the credit crunch crisis continue to hog the headlines, INTELLIGYWebsites is cornering a thriving market set to ride the recession.
quality websites and cost effective Internet marketing strategies.
A new report from the Federation of Small Businesses (FSB) has revealed that nearly half of the small businesses that use the Internet to advertise their firm increase their turnover by one fifth!
John Walker, FSB National Policy Chairman, said: “The number of small businesses who have their own website has grown over the past two years, which indicates that small firms are becoming increasingly internet-savvy. Despite the onset of an economic downturn, all small firms should look to the internet to maximise their sales and increase efficiency."
Every Small Business Needs a Competitive Advantage
This is a clear justification in our belief in the power of the Internet for small businesses. A good quality website could be the lifeline they need, especially during the current economic climate. The internet is now the first port of call when searching for a product or service, so having a professionally designed website that ranks highly on the search engines is vital in getting noticed and giving a small business the edge over bigger competitors.
We have developed a wide portfolio of clients in a wide range of business sectors from finance and IT to healthcare and property. We firmly believe that no business is too small to benefit from having a quality, affordable website and our expert designers can design tailored sites to meet any need.
WWW.INTELLIGY.NET
TEL:0845-2249 746
Monday 16 February 2009
Recession will not curb online spend
Recession will not curb online spend in 2009
By M.Francis Sheppard : SEO Expert www.intelligy.net
To back up my previous blog about the internet getting out of the recession this report came out today..heartening news indeed.
Despite the doom and gloom of the credit crunch, forecasts suggest that online ad spend will increase by 10% in 2009. Although growth will be slower than in previous years, organisations will use the net as an integral part of their marketing activities. The report by Forrester Research predicts that search marketing will be the most successful discipline this year, with the UK, France and Germany continuing to dominate online advertising, with 66% of spend occurring in those markets.
The Middle East is expected to fair even better, with expected online ad growth of 25-35%, as marketers move from print to online advertising to cope with the reduction in budgets. The region will be featured in WebCertain's Emerging Markets Webinar Series later in the year.
Get an online Business
Sunday 15 February 2009
THE INTERNET CAN SAVE US FROM RECESSION
THE 2ND INTERNET BOOM WILL SAVE US ALL FROM RECESSION / DEPRESSION
By: M Francis Sheppard
Article ID: 1996271
Article Submitted: February 15, 2009
Category: Internet and Businesses Online :: SEO
Article Word Count: 362
Interviewed recently by a local newspaper Mr Chris Daniels, the owner of a budget website design and seo company SEO UK stated that the Uk could be saved from the worst ravages of the recession / depression if workers who had been made redundant and other jobless people realised they could make a living online without investing huge amounts from their savings.
Simple ideas like selling old items or items such as books that had been picked up at local boot sales for pennies can easily be sold on 2nd hand books sites for pounds giving 1000% profit on thier initial outlay.
But with a little thought and planning most people can come up with an even better business idea such as a local service they could provide, such as ironing, domestic cleaning, driveway cleaning, gardening e.t.c. e.tc. and make a good livingout of these. What stops people from starting cottage industries like these? USUALLY 1 THING
ADVERTISING COSTS
" Well thats where we come in " Sais Mr Sheppard " we offer small business start-ups
Cheap websites for only £99.00! Or they can have a package that includes SEO services that we guarantee their business a page 1 listing on google local search for only £77.00 more!
A year ago this kind of service was unthinkable with website design companies charging up to £2000 for an e-commerce enabled website without any SEO service.
"well in this climate business models have to change" sais Chris "we do not have the luxury of charging whatever suits us any more plus we feel that our potential clients do not want to pay and should not be made to pay exhorbitant website design and hosting costs", " in fact we only charge £5 per month hosting for our average 10 page website design and when customers see their site they are usually overjoyed with the professional image the £99 investment gives them.
www.intelligy.net also give new clients a free keyword rich domain name with their website
All in all an unbeatable service which is client friendly and community orientated. Just the type of forward thinking company that should indeed help would be business start-up get us out of this recession.
M.Sheppard
INVEST IN GOLD
M.sheppard is an internet seo consultant for the west midlands taskforce
tel: 0845-2249 746
email: instantbusiness@hotmail.co.uk
INVEST IN GOLD
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