Long tail keyword research tools are essential for small web businesses. You must put together collections of micro niches, each identified by a long tail keyword. You need to do long tail keyword research to find those niches of low competition keywords.
You need to find a large number of keywords, the number of searches for them per day or month, and the amount of competition for the keywords. The competition, at minimum, consists of all those web pages containing the keyword. More detailed information would include the number of pages optimized for the keyword. You can get all this information for free on the web, from Google; although, there is software available that automates the process for you.
You need to find a large number of keywords, the number of searches for them per day or month, and the amount of competition for the keywords. The competition, at minimum, consists of all those web pages containing the keyword. More detailed information would include the number of pages optimized for the keyword. You can get all this information for free on the web, from Google; although, there is software available that automates the process for you.
You can use the Google keyword selector tool as a long tail keyword generator. It suggests a large number of keywords with low search volume but low competition.
When you type in a keyword into the Google keyword selector tool, it suggests related keywords and gives you a downloadable spreadsheet of their search frequencies and AdWords competition.
Sort by declining numbers of searches and delete those keywords with too few. They are not worth optimizing pages for. What's too few searches? That is up to you, but I have heard people say they set the limit somewhere between 200 and 300 searches per month (7 to 10 per day).
If you wish, you can reserve those keywords with too few searches to sprinkle into ezine articles. Keywords with low competition may bring the article to page one of a search engine's results.
Next you use the Google search page. It is not usually thought of as a long tail keywords tool, but you use it for two competition searches. Do a Google search for the keyword in quotes to find the number of pages containing those keywords as a phrase, that is, adjacent to each other. The first page of the results gives an estimate of the number of pages containing the phrase. Do not search without quotes -- that counts all pages containing all the words in the keyword phrase even if they are not close on the page.
Remove the keywords that are on too many pages from your list. Various people give the cut off at more than 30,000 other pages, give or take. Your pages will be lost in the crowd if you try to compete for them.
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